When you have compiled the list of invitees and created your invitation, all that’s left to do is send it out!
Augure can take care of this for you, too, making sure the invitations are received, comply with legal obligations and are readable on all devices.
Given the variety of screens on which a message may be read these days (phones, tablets, computers, etc.), ensuring optimal readability is crucial. In fact, it is highly detrimental to have to zoom in or out, or scroll from side to side in order to be able to read the whole invitation.
To avoid damaging the image of the event in this way, Augure uses automatic formatting and responsive design. This system, which is built into our solution, ensures that the display adapts automatically to the size and resolution of the screen on which the message is read. Blocks of content (text or visuals) are scaled automatically and, if necessary, rearranged in terms of their layout.
In addition, Augure follows a set of procedures to achieve a good deliverability rate for your invitations. Apart from ensuring the accuracy of the email address, to avoid bounce back, it is essential that messages are not ‘filtered’. A range of criteria in recipients’ messaging systems and/or computer services may block reception of the email, such as the weight of the message, IP address of the sender, certain visual elements, spam words, issues with HTML coding, electronic authentication systems, etc.
Consequently, Augure ensures compliance with these rejection criteria so that your message is not filtered out and reaches the intended recipients without issue.
To check that each invitation has been successfully sent, Augure allows you to track email opening rates and monitor responses and actions effectively and in real time.
For each mailing, the tool provides accurate statistics on open-rate tracking, bounce rates, clicks, downloads, responses, etc.
In particular, this allows you to send a reminder to those who have not yet seen their invitation or who did not complete the registration process.
Finally, compulsory legal information, such as GDPR statements, can also be incorporated automatically by our software. This practical feature is reassuring for the sender, as it means they do not have to remember to include this information manually in each communication.